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Social Media for Skeptics
Success Fundamentals for Service Pros |
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Social media is not going away. It is not, however, a cure-all that is easy or
magic. It is a tool set that can be used to attract and keep better customers,
from initial marketing to ongoing support. Mary Schmidt & I have many years
working with technology services. We've seen many "solutions" come and go. This
workshop will help you to separate social media myth from reality, as it applies
to your business. No Magic, no BS. Just real-world scenarios and
IF-WHO-HOW-WHERE-WHEN you can use social media. Jeff Tarter, Executive Director
of the Association of Support Professionals (ASP) will be a guest speaker, and
we may add others.
Register here.
View course syllabus and agenda
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What The Industry Has To Say About Hahn
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“Al is by far the most experienced and
knowledgeable service marketing and sales professional I have come across in my
30+ years in service. He trained our entire global front line service engineer
team at Acuson (Siemens Medical) in contract sales that got us to a 65%+
contract level. He and his team partnered on a program training the equipment
sales reps that resulted in a 15% increase in higher level contact sales when
selling equipment. Overall, Al has expertise in most service environments from
software to hardware, consumer to high tech product services across many
industries, and global expertise from Asia to Europe to US. I highly recommend
Al and do not hesitate to contact me if you would like more information.”
Jim.Fetterman@fei.com
Top qualities:
Great Results, High Integrity, Creative
Jim
Fetterman
Read More...
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About
Hahn Consulting
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We are focused solely on helping our technology customers market and sell
their services. We can assist this process through our three main project
models.
- Consulting: industry experts are available to assist in the
development of viable service products, and facilitate the strategic
planning to market those products both to internal and external
customers.
- Research: our team of researchers are skilled in gathering customer
and competitive data you need to make informed decisions as you develop
service products.
- Training: we teach skills that address the unique nature of
marketing and selling technology services. Our seminars are available in
public sessions and in tailored in-house training sessions. Training is
available in both live and Web-based delivery formats.
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Resolving Cross Functional Issues
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Service and support organizations bear the ultimate brunt of many decisions made
by other departments in a company. Ideally, everyone works together to see that
it all is perfect for our customers. In reality, things are thrown over the wall
from one silo to another. Once the product ships, it typically becomes service
and support's responsibility.
We have formed a partnership with Roy Sequeira of Sequeira Consulting to help
our clients avert cross functional issues. Roy has a bachelor's in physics and
mathematics with an MBA, and extensive experience in global service and support,
and new product introduction (NPI). He is also an affable person with the
diplomatic skills often required in cross-functional problem solving.
www.sequeiraconsulting.com
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SSE Partnership announcement |
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Hahn Consulting
is proud to announce a new partnership with the
Society for Service Executives (SSE). Both organizations address technical
service and support organizations.
SSE is a trade
association whose members are executives for the service and support functions
within their companies. SSE provides a knowledge bank, current research, and an
industry network that is designed to bring strategic information to the busy
service executive. |
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© 2012 Hahn Consulting. All rights reserved. All other
names and trademarks belong to their respective holders. |
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